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Effective Website Management

Minneapolis Website Design & Content Management

In the early days of the Internet, websites were created through a slow, tedious method. Designers worked long into the night, writing HTML code to produce every element of each website. This costly, slow process often led to shortcuts being taken to save time and ended up with websites that nobody but the original designer could modify.

Then the concept of website templates arose. These were standard website design packages. The website designer simply plugged in the content and the site was done. Unfortunately, these templates were inflexible, included unnecessary coding that confused search engines, and produced a cookie-cutter look to the websites.

Both of these methods are still in use by some website designers, leading to wasted money, poorly performing, ugly websites, and huge costs at the beginning and whenever changes are needed.

Content Management Systems to The Rescue Today, content management systems like WordPress and Joomla have revolutionized website design and freed up designers to work on making websites effective tools. No longer did they have to painstakingly write HTML code or suffer the limitations of clumsy templates. They could produce powerful websites at a more economical cost for their clients, and focus on making each website as effective as possible. Some of the features of these content management systems include:

  • Cascading Style Sheets – These tools manage the overall look and feel of the website. Containing common features for all pages, they control the site’s navigational features, font characteristics, graphical headings, backgrounds, and much more. They’re the key to producing a site that is uniform and efficient by design.
  • Browser Independence – Website visitors use a wide range of browsing software. Your business website needs to appear correctly on all browsers. Content Management Software ensures that your website designer can effectively present your message to everyone who visits your site.
  • Extensions – Content Management Systems, like WordPress and Joomla are open source systems. This means that independent developers have created numerous plug-ins and extensions that expand the basic system. Website designers can incorporate these into your website without the need to develop them individually. You save money and get a better website.
  • Search Engine Friendliness – These systems are specifically designed to be friendly to search engines like Google. That’s important to your website, since it aids in Search Engine Optimization (SEO) for your site.
  • Updatability – Business websites need to be flexible and change whenever the business changes or updates need to be made to the website. Content Management systems make changes simple and economical, unlike early web design technology.

On The Bottom Line For the business owner, Content Management systems offer economy. If your website designer understands and uses Content Management systems effectively, the cost of your website design is lower. Efficiency matters and you need the best, most effective website available at a price you can afford.

High Rank Web Is Your Content Management Specialist

We are experts in both WordPress and Joomla Content Management systems. We’ll choose the system that is best for your specific website and use all the tools available to create a powerful website for your business at the best possible price. Contact us today for a free website evaluation. We’ll show you how we can transform your site, using the latest Content Management solutions. You’ll save now and every time you update your site.